Uchi Insights
Japan's Property Markets, Clearly Explained

Latest

19
Aug
Myoko’s Growth Story Is Becoming Bigger Than Tourism

Myoko’s Growth Story Is Becoming Bigger Than Tourism

Tower Semiconductor’s planned return to production in Myoko could bring skilled employment and advanced manufacturing back to the city, adding a very different economic driver alongside its emerging tourism investment cycle.
4 min read
16
Aug
Two New Hotels Show Sapporo’s Hospitality Market Is Still Expanding

Two New Hotels Show Sapporo’s Hospitality Market Is Still Expanding

More than 400 new hotel rooms are set to open in central Sapporo within months of each other, adding another signal of confidence in Hokkaido’s gateway city as international tourism continues to grow.
3 min read
15
Aug
Greater Tokyo’s Housing Market Is Starting To Split

Greater Tokyo’s Housing Market Is Starting To Split

New detached-home prices have reached another record in Greater Tokyo while comparable existing homes have become cheaper, adding to signs that buyers are becoming more selective as the cost of new housing continues to rise.
3 min read
14
Aug
The Most Active Part of Niseko’s Property Market Isn’t Where You Might Expect

The Most Active Part of Niseko’s Property Market Isn’t Where You Might Expect

After breaking Niseko into its individual property markets, one result stood out: the highest number of visible sales in 2025 came not from Hirafu, Hanazono or another established resort village, but from the wider areas surrounding them.
4 min read
13
Aug
Why Japan’s Property Investors Still Expect Prices To Rise As Rates Go Up

Why Japan’s Property Investors Still Expect Prices To Rise As Rates Go Up

Japanese property investors increasingly expect higher financing costs, yet more are also predicting further price growth—a tension that says a lot about today’s market.
3 min read
12
Aug
Hokkaido’s New Lifestyle Property Story Being Built Around Baseball

Hokkaido’s New Lifestyle Property Story Being Built Around Baseball

Nearly 3,000 enquiries for a new tower beside Hokkaido Ballpark F Village suggest second-home demand in Hokkaido can be created around sport, entertainment and placemaking—not only ski resorts.
3 min read
10
Aug
What the Brand Premium Buys—and What It Does Not

What the Brand Premium Buys—and What It Does Not

Hirafu has depth, Hanazono an operating luxury ecosystem, Higashiyama delivered brands, Moiwa long-dated Aman optionality and Annupuri lower-basis land.
6 min read
07
Aug
Niseko Land: The Small-Plot Premium and the Large-Parcel Bet

Niseko Land: The Small-Plot Premium and the Large-Parcel Bet

Small land parcels ranged from a median sold-listing value of ¥18.88m in Niseko Town to ¥60m in Hirafu. Larger land tells a very different story.
6 min read
04
Aug
The Cheap-Yen Property Window May Not Stay Open

The Cheap-Yen Property Window May Not Stay Open

The yen’s recent rebound has already made Japanese property more expensive for overseas buyers, offering a timely reminder that exchange-rate discounts can disappear much faster than property prices change.
4 min read
03
Aug
The Niseko House Value Ladder: From ¥38 Million to ¥198 Million

The Niseko House Value Ladder: From ¥38 Million to ¥198 Million

The median sold-listing value for houses ranged from ¥38m in Kutchan to ¥198m in Hirafu and Hanazono. The premium is real, but so are the differences in turnover and evidence depth.
6 min read