Latest
19
Jul
Beyond Niseko: Where The Strongest Value Case Sits Now
The data does not produce one winner. It produces six different market models—and a much clearer view of where value is strongest for different buyers.
6 min read
15
Jul
The Land Question: Has Hakuba Already Repriced?
Hakuba is still often described as a cheaper land market than Niseko. The 2025 price-per-square-metre data suggests that assumption now needs to be tested.
6 min read
15
Jul
Nozawa Onsen: The Scarcity Market Hiding In Plain Sight
With only 12 visible listings, six sales and 75.5-day average dated velocity in 2025, Nozawa's scarcity case is no longer only anecdotal.
8 min read
13
Jul
Where Does ¥100m Still Buy Real House Value?
A ¥100m house budget means something completely different across Japan's mountain markets. The best value depends on whether the priority is space, liquidity, momentum or scarcity.
6 min read
11
Jul
The Japan Mountain Value Map: Five Markets, Five Different Models
There is no single ‘next Niseko’. Five mountain markets now offer five different value propositions, from Hakuba's repricing to Nozawa's scarcity and Madarao's low entry point.
7 min read
09
Jul
Japan's Mountain Property Markets Are Diverging
Japan's mountain property story is no longer simply Niseko versus everywhere else. The 2025 data points to sharply different markets, price structures and forms of value.
5 min read
04
Jul
Kutchan’s 2025 Market Shows Why Niseko Is More Than Hirafu
Kutchan’s property market expanded sharply in 2025, but the data points to a very different kind of demand from the resort core.
2 min read
03
Jul
Kutchan Annual Market Report 2025
3 min read
03
Jul
Niseko’s Winter Shift: Longer Stays, Higher Spend, New Demand
The US becoming Niseko’s top annual foreign guest market is the headline, but the deeper story in the latest winter data is a resort market becoming more international, more accommodation-led and more dependent on pricing power.
5 min read
01
Jul
Capella Tokyo Shows How Luxury Hotels Are Becoming Part Of Japan’s Redevelopment Story
Capella Tokyo is more than a new luxury hotel announcement. It points to the way global hospitality brands are increasingly being woven into major mixed-use redevelopment projects in Japan’s most valuable urban districts.
2 min read