Kutchan’s Housing Shortage Is Becoming Part Of The Niseko Investment Story
A planned new housing development in Kutchan is another sign that the Niseko area’s growth is no longer just about hotels and second homes—basic residential supply is becoming a bigger part of the story.
Niseko’s softer ski season says more about timing than demand
Niseko lift usage fell 5.5% in the 2025-26 season, but the decline appears to reflect a delayed start to winter more than any broader weakening in the resort’s international appeal.
Niseko Annupuri’s new gondola is another sign Japan’s top resorts are upgrading fast
Niseko Annupuri’s planned gondola rebuild is not just about shorter lift lines—it is part of a broader pattern in which Japan’s leading resort markets are investing more heavily in capacity, experience and long-term competitiveness.
Niseko ranked Japan’s most inbound-heavy destination in 2025
New smartphone location data suggests Niseko had the highest share of international visitors of any destination in Japan in 2025, underlining both the strength of inbound demand in key resort markets and the uneven spread of tourism across the country.
Japan’s tourism boom is becoming a stronger tailwind for resort real estate
Record visitor numbers are not just good news for hotels and airlines—they increasingly strengthen the long-term case for Japan’s best-positioned resort property markets.
Central Hirafu Set For New 19-key Hotel Project
A new hotel-style condominium project is planned for the heart of Niseko Hirafu