Kutchan’s 2025 Market Shows Why Niseko Is More Than Hirafu
Kutchan’s property market expanded sharply in 2025, but the data points to a very different kind of demand from the resort core.
Niseko’s Winter Shift: Longer Stays, Higher Spend, New Demand
The US becoming Niseko’s top annual foreign guest market is the headline, but the deeper story in the latest winter data is a resort market becoming more international, more accommodation-led and more dependent on pricing power.
Niseko’s Spending Power Is Still Hokkaido’s Strongest Resort Signal
New visitor-spend data from Niseko shows why the resort continues to attract real estate, hotel and infrastructure attention: international guests are not only coming, they are spending at levels well above the national average.
Niseko-Hirafu Annual Market Report 2025 Now Live
The new Uchi Insights Hirafu annual market report looks at the premium core of Japan’s ski real estate market, and why Hirafu should be read separately from broader Niseko.
Niseko annual market report 2025 now live
Explore the Uchi Insights Niseko annual market report 2025, with data-led analysis of pricing, sales activity, land trends and Japan’s benchmark resort property market.
Rusutsu Annual Market Report 2025 now live
Explore the Uchi Insights Rusutsu annual market report 2025, with data-led analysis of pricing, sales activity, land trends and one of Hokkaido’s most distinctive resort markets.